Dress beautifully with less
What’s your closet
archetype
Your closet might be telling you exactly why getting dressed feels harder than it should
Find out whether you’re a Collector, Rewinder, Dreamer or Saver
It takes about two minutes
Take the quizFree · 2 minutes · Surprisingly accurate
Free LUX LOOKBOOK
7 pieces in
20 outfits out
Use one simple ChatGPT prompt to turn 7 pieces you already own into 20 outfits
No shopping
No closet overhaul
Just a faster way to see what works together
Get the free LookbookStarter Kit + ChatGPT prompt
Create your Lookbook
Wear it in real life
Getting dressed
shouldn’t be hard
You probably don’t need more clothes
You need fewer pieces competing for your attention
More clothes that work together
And a system that makes choosing easy
Less clutter
Fewer decisions
More outfits
More ease
Start small or go all in
Every LUX tool is designed to help you make fewer clothing decisions and get more from what you already own
LUX Signature Style Guide
Know what actually suits you now
Upload 2 photos
Use 5 simple ChatGPT prompts
Create your personalised Style Guide in under 20 minutes
See the colours that make you glow
The shapes and proportions that work for you
Your best outfit formulas
And a style direction that feels like you now
$67 AUD
Create my Style GuideNo guessing
No generic rules
Just clear guidance built around you
2 photos · 5 prompts · Your personalised Style Guide
Styling success stories
What happens when
you know what suits you
Kellie
@glp1enhanced
What changed
“Getting dressed now takes 5 minutes instead of 25”
Shell
@therealsocialgirl
What changed
“I stopped buying duplicates”
Real women
Real Style Guides
Real clarity
The complete system
LUX Curated Closet
Build a closet around the woman you are now
A personalised system for knowing what belongs, what suits you, what works together and how to keep it working
The 4 part system
Reset · Design · Curate · Refresh
01
Reset
Clear the noise and decide what deserves space
02
Design
Understand what suits you and design the core of your closet
03
Curate
Turn the clothes you already own into hundreds of outfits
04
Refresh
Keep the system working as your life and seasons change
The 30 day Curated Closet
Make getting dressed dramatically easier
Reset your closet
Define what actually suits you
Build your connected core
Create hundreds of outfits
Learn how to keep it working
LUX Curated Closet · 30 days · Live support
LUX AI Stylist
Your personal stylist
inside ChatGPT
Set it up once in about 10 to 30 minutes
Tell it your closet
Tell it your lifestyle
Then each morning, tell it what your day looks like and it tells you what to wear
Work · coffee · errands · dinner · travel
It remembers your closet, works with what you already own, and gives you outfit recommendations built around your real life
$67 AUD once
Works on a free ChatGPT account
Meet the LUX AI StylistOne setup · No subscription · No ongoing fees
“I travel a lot. It is so good to be able to plan my outfits before I go. No more excess baggage charges for me. Yah!”
Christine Earls
@you.and.me.by.the.sea
Hi I’m Heather
I once owned
36 pairs of black pants
I didn’t need another pair of pants
I needed a system
I’m an architect and I spent more than 25 years designing spaces that work in real life
Now I apply the same thinking to closets
Beautiful enough to love
Simple enough to live with
Designed to make everyday life easier
LUX LOOKS
Unlock more from your closet
Simple ideas for a calmer closet, smarter systems and dressing beautifully with less
No endless trend reports
No pressure to buy more
Just useful ideas to help you wear what you own, know what suits you and make your closet work harder
Useful ideas · No clutter · Unsubscribe anytime
Not ready to reset your whole closetStart with 7 pieces
One ChatGPT prompt
7 pieces you already own
20 outfits
Get the free LUX LOOKBOOK